London is a bustling business world, which is full of opportunities and possibilities. However, with all that potential comes a lot of competition. It’s hard to stand out in the ever-growing market of start-ups and companies. So why should people come and work for you? There are some simple steps you can take to stay ahead of the recruitment game.
You could have one of the most successful businesses in the city, but they will not want to work for you if people don’t like you. You need to have good communication skills, and people should find it easy to talk with you. Being affable will also work wonders when it comes to networking and extending your contact connection.
A, like free doughnut Fridays or office Easter egg hunts.
Whether it’s you or your serviced office team, make sure to make the work environment as welcoming as possible. Offer tea and coffee, maybe even some sweet treats. Have something for the candidates to read when they come in – not just promotional material for your business – magazines and newspapers. Let them meet the people they’ll be working with. Go above and beyond to make them feel like a member of a team before they’ve even officially agreed to work for you.
According to, storytelling has a huge impact when recruiting. You can tell the candidate all about the business, but they’re much more likely to remember stories than statistics. You can demonstrate exactly why working for your business is good but in a far more human way, rather than appearing to be nothing but a corporate figure.
Keep it Simple
This follows on from what the above points are saying, but you shouldn’t overwhelm candidates with a load of business jargon. Keep your statements to the point, explain exactly what the job is, and try to avoid buzzwords where you can. Choose your words carefully, and it could make all the difference.